LEGO Viral Video Series #1: The LEGO Duck

Do LEGO videos sometimes go viral? What a silly question! Do AFOLs—Adult Fans of LEGO—sometimes buy Ultimate Collector Series LEGO Star Wars models instead of food or toilet paper? Of course they do.

Several years ago, LEGO created a LEGO House Billund–exclusive set honoring one of the first LEGO sets ever built—from a time when the company made wooden toys rather than plastic ones.

An amazing video honoring that particular LEGO set went viral, and as you’ll see below, deservedly so. It’s now been seen by over 14.5 million people. Check it out:

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